This weekend I found myself in Boots staring wistfully into the skincare aisle. I needed to buy some more skin cleaner but was shocked that as it was not on offer my usual Clean and Clear Blackhead Clearing Cleanser was nearly £5.
Having the oily skin of a pubescent 13 year old and being prone to congested skin, coupled with being quite frankly a bit lazy when it comes to my daily skin care routine, I have been using Clean and Clear for many years. I like the convenience of a cleanser which does not require rinsing and is strong enough to remove my make up at the same time. I have tried to be a good girl and do the whole make up remover, cleanse, tone and moisturise thing, but quite frankly I am lazy and at the end of a long day just can’t be faffed with it all!
Anyway, I digress.
So I am standing in the skin care aisle of Boots when I notice Simple’s new Micellar Cleansing Water is on offer, reduced to £2.24. I have seen the product advertised but to be honest am always a little sceptical of gimmicky marketing terms such as ‘micellar’. And don’t get me started on the ‘90% of 44 people asked agree’ statements used by these brands. However, I could feel the blackheads forming and my advantage card points were burning a hole in my pocket so I decided to give it a go.
Out of curiosity I Googled what micelles actually are. The marketers claim micelles act like magnets, gently lifting away makeup and impurities from the skin, without the need to rub or rinse. I was right with my instinct that this was marketing talk, essentially all soaps and detergents are micelles. So you can read ‘Miceller Cleansing Water’ as ‘soap water’, but the product requires no rinsing and claims to remove make up as well as cleansing the skin, so it fulfilled my requirements for minimum effort expended.
Simple claim the Cleansing Water ‘won’t leave skin feeling tight, but amazingly clean, refreshed and hydrated.’ So, cotton pads in hand I gave it a go and I have to say so far I am impressed. I have used Simple products before but felt they were too gentle on my skin, not really tackling the oil. This is different. My skin feels clean and has that satisfying tingling clean feeling, whilst my cotton pad has visible dirt on it. I was not wearing make-up, so this is always satisfying. Ten minutes later my skin is left feeling soft and grease free, without that tight stripped of natural oils feeling.
So despite the gimmicky name and marketing, Simple have got it right and it looks like they may have a new convert in me.
Have you tried the Micellar Cleanser yet? What did you think? How does it compare to your usual cleanser?